WingsMedia＇s Short Video Operation

WingsMedia has over ten years of experience in radio and television copyright operation, particularly in the areas of content and channels. The rapid development of short video content and platform has brought new opportunities for WingsMedia’s short video operation, which will expand its core channels from offering SMG content only to include non-SMG content; from copyright-d cooperation to product-d operation in the form of content creation; and from licensing- and traffic-d revenue model to a model d on advertising operation.

Four Advantages：

(1) Strong capacities in collecting copyrighted contents
Through years of cooperation with domestic and overseas distributors and agents, WingsMedia has developed a rich portfolio of high-quality short video contents produced by domestic and overseas production companies in a well-established content matrix covering a variety of vertical breakdown categories, such as entertainment, cultural, and parenting programmes.

(2) Business cooperation
With a strong capacity in expanding channels and penetrating into new media platforms, WingsMedia will develop new cooperation models through different channels d on the features of its collected contents.

(3) Content operation and product-d thinking
As the content industry follows the trend of intensive operation, our professional content operation teams and partners will develop new models of content operation and product-d operation.

(4) Technical management
WingsMedia has a professional technical team strongly experienced in video delivery, editing and storage, whose expertise will make a difference in its short video operation.

For new media business, please contact:
Zhao Yuanke: zhaoyuanke@smg.cn
Hu Xingjun: huxingjun@smg.cn